Local Search Engine Optimization

Optimizing your website for search engines is an important aspect of your overall online marketing efforts. People are increasingly turning to search engines such as Google, Yahoo and Bing to find local businesses. If you aren’t appearing at the top of the search engines then you’re missing out on customers that your competitors are getting. Search engine optimization is a long-term investment in your company. SEO helps the search engines to identify your company’s website as containing relevant information so that it will rank highly.

Here’s how it works:

* Consultation: We will meet with you to get a better understanding of your business and your goals.
* Analysis: We evaluate your current website for critical SEO factors that will play a significant role in your ranking. If you purchase a local web design from us we will maximize these for you. We will also analyze your competitors to ensure that we keep you ahead of them.
* Research: We will research the relevant keywords that will help to bring new customers to your business.
* Implementation: We will implement the changes needed to optimize your website for the search engines and will continue to do so on a monthly-basis.

Many businesses assume that all that is needed to show up on Google is to create a website. Think of your website as a tool for gaining customers. If you don’t handle this tool properly and keep it greased, it will sit in your tool drawer and become rusty and you won’t get the benefits of it! We keep our nose in the SEO community for you so that you can focus on running your business (and dealing with the influx of customers). Contact us today for a free consultation.

Will is the founder of Purple Penguin Marketing and is its leading internet marketing consultant. Will has been marketing on the internet since 2002 and in 2009 began helping local businesses to build their online presence. He looks forward to working with you to put your business in front of potential customers online in order to take your business to a higher level.

Purple Penguin Marketing is located in Salinas, CA, but provides services around the nation to business looking to market themselves online with a local emphasis.